Hyewon Song
A conceptual skincare brand inspired by purity and elegance. The packaging for a jasmine organic hand cream combines soft tones, classic typography, and floral illustration to create a minimal yet luxurious presence.
Client:
Personal Project
My Role:
Brand Designer & Illustrator
Year:
2021
Service Provided:
Brand identity, packaging design, illustration



I developed a conceptual skincare brand inspired by nature, elegance, and minimalism.
Packaging design was centered around a jasmine hand cream, featuring custom floral illustrations.
The soft tones and refined layout expressed the calm, organic identity of the product.