Hyewon Song

The Beauty

The Beauty

The Beauty

Timeless Elegance in Organic Skincare

Timeless Elegance in Organic Skincare

Timeless Elegance in Organic Skincare

A mockup of a Macbook placed on a table
A mockup of a Macbook placed on a table

A conceptual skincare brand inspired by purity and elegance. The packaging for a jasmine organic hand cream combines soft tones, classic typography, and floral illustration to create a minimal yet luxurious presence.

Client:

Personal Project

My Role:

Brand Designer & Illustrator

Year:

2021

Service Provided:

Brand identity, packaging design, illustration

I developed a conceptual skincare brand inspired by nature, elegance, and minimalism.

Packaging design was centered around a jasmine hand cream, featuring custom floral illustrations.

The soft tones and refined layout expressed the calm, organic identity of the product.